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First greetings in March to you from Arabella Clothing!
March could be seen as a crucial month for all perspectives. It symbolizes a brand- new beginning of Spring as well as an end of the first quarter. Not to mention, today is the day of the 2025 Oscar Awards, the most influential cultural event in the movie industry. There is no doubt that events like this also serve as a beacon for the fashion world. For example, the 2024 movie “Challengers”, starring Zendaya, set a trend of tennis wear last year and the tennis-inspired clothing remains popular today. Recently, an obvious color trend has emerged from the movie “Wicked”, making green and pink tones become an iconic color combination for may activewear brands, as seen in new collections from lululemon, Gymshark, Under Armour and more.
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Thus, today’s theme is not only for sharing brief news from last week, but also will summarizing some trends that Arabella has noticed recently.
Fabrics
On February 28, The LYCRA Company unveiled its new bio-based LYCRA® fiber, EcoMade, made from 70% renewable resources.
The company announced it will launch a commercial product line featuring EcoMade fiber in collaboration with Brazilian sportswear brand LIVE! at the Performance Day exhibition in Shanghai on March 11. This innovation combines sustainability with functionality, offering eco-friendly performance materials for the apparel industry.
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At the same day, a global leading material company in anti-microbial and conductive, Noble Biomaterials, has partnered with Coolcore to debut a latest chemical-free and temperature-regulating fabrics named COOLPRO, which can provide advanced cooling performance and permanent antimicrobial protection.
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Colors
The global trend forecasting and colour consultancy Pantone has revealed that the colour palette for the AW25 season of London Fashion Week. The release emphasized how colors provide a dynamic extension of identity, meeting the need to balance consumers’ desire for change with their pursuit of sustainability.
Data
A study by data consultancy CACI reveals strong growth in fitness brand consumption in the UK. Among leading brands, Gymshark tops the list, followed by Asics, lululemon, and Sweaty Betty. Researchers found this growth initially emerged on online platforms before expanding to physical stores, highlighting the growing potential of offline retail.
Brands & Trends
Arabella kept focusing on the weekly new collections from multiple activewear and athleisure brands in February. Here is a summary from what we saw.
Product Type Evolution: Lounge Wear to Yoga & Training Wear
Main Color Trends: Pink/Green/Purple/Blue
Key Trending Products: Half-zip, Tank Top, Shorts
Key Fabrics Feature: Micro-polished, Plain, Sustainable
Key Designing Details: Slight Contrast, Minimalist
Stay tuned and we will get back soon with more latest news for you!
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Post time: Mar-03-2025